MBA in User Experience Design Management
2008 - 2013
At ESPM, my journey through the MBA in UX Design Management was a deep dive into the intricate world of user experience, blending theoretical knowledge with practical application. The program's structure, mirroring the dynamics of a digital agency, provided a robust foundation in user-centered design principles, strategic planning, and the agile development process. This immersive environment was the perfect crucible for refining my skills, allowing me to engage with complex UX challenges and develop comprehensive strategies for digital product management.
Throughout the course, I was exposed to a broad spectrum of topics, from the nuances of human-computer interaction and information science to the strategic nuances of digital business strategy. This rich curriculum was designed to not only impart knowledge but also to instill a practical understanding of how to apply UX methodologies in real-world scenarios. My involvement in various projects simulated the entire lifecycle of product development, from initial research and concept generation to prototyping, testing, and iteration, providing a 360-degree view of the UX design process.
In this academic setting, I honed my ability to manage and lead cross-functional teams, integrating UX research, design, and project management to create seamless and impactful user experiences. The program emphasized the importance of a user-centric approach, encouraging the development of solutions that resonate with users and meet business objectives. This experience was instrumental in shaping my perspective on how effective design can influence customer satisfaction and drive business success.
The culmination of my MBA journey was a series of strategic digital projects, where I applied my accumulated knowledge and skills to devise and implement actionable UX strategies. These projects, varying in scope and complexity, were a testament to my growth as a UX professional. They allowed me to demonstrate my proficiency in navigating the digital landscape, crafting user experiences that are not only intuitive and engaging but also aligned with the strategic goals of the business. This academic experience at ESPM was a transformative phase in my career, equipping me with the tools and insights necessary to excel in the ever-evolving field of UX design.
